Doctor Funk's Craft Rum branding


Launching a new rum to the market, the brief was to use the classic carribean tiki style and integrate with the Doctor Funk’s name to create a cool craft rum brand. Our creative director worked with our designers drawing on tiki elements such as the hibiscus flower and the chameleon to keep the brand fun but luxury with a metallic bronze finish.

Doctor Funk's craft rum brand
Doctor Funk's Craft Rum Brand design